Marketing Cloud Certifications :

• ​​Marketing Associate

• Marketing Cloud Administrator

• Marketing Cloud Email Specialist

• Marketing Cloud Developer

• Marketing Cloud Consultant

Trailhead Marketer Career Path : This Path is specially designed for Marketers, where you can discover and learn in-demand skills, look at the current trends, and find the right Marketing Role.

Acronym Guide by Eliot Harper :

• Marketing Cloud

• Data Cloud

Certification Prep :​

• Certification Days is a 4-hour webinar that covers the basic concepts, tips, and resources for the Certification exam. These are conducted every month and a 40$ voucher is also provided to all the attendees.​

• Email Specialist Virtual Bootcamp videos by SFMC Trailblazers

• Email Specialist, Admin, Developer, and Consultant Bootcamp videos by Trailblazing Together

• Certification Resources by Guilda Hilaire

• Admin Practice Tests by SFMC Stack

• Admin Certification Tips by Shibu Abraham

Join the SFMC Trailblazer Community Group to stay updated with the latest news and get the answers to all your questions.

Attend In-person and Virtual Trailblazer Community Events to learn more about the product features, networking, and a chance to participate in the quiz to win a 200$/400$ Certification Voucher. You can also check out the Events page to stay updated with the upcoming events.

Foundational series for beginners videos by SFMC Trailblazers

Explore Training programs by Salesforce partners and Trailhead Academy

Marketing Cloud Engagement Challenges by Sabuhi :

• SQL 30​​

• AMPscript 30

​Developer Resources :

• AMPscript Guide​ by Eliot Harper & Adam Spriggs

• AMPscript, SSJS, and GTL Documentation

• AMP for Email

  • Study Guide​

  • Trailhead Module

  • Gmail Playground

• Developer Center

• Slack API

• SFMC SQL Basics by Mateusz Dabrowski

• SSJS Documentation by Ivan Razine

• SSJS - Platform Library Vs Core Library by Greg Gifford

• MCSnippets (Editor to test, experiment and share AMPScript and SSJS snippets) by Pato Sapir 

• ampscript.io (AMPscript syntax validation and highlighting tool) & dataviews.io by Zuzanna Jarczynska

• BLDR (Development Tool & Package Deployment for SFMC) by Tony Zupancic

• SFMC Companion (A Chrome extension to help users navigate through SFMC objects and identify relationships) by Cameron Robert

• Query Saver (A Chrome Extension to save SQLs from Query Studio) by Mathes K

• MJML Framework to speed up Email Development

• Test Marketing Cloud APIs in Postman

Salesforce Stack Exchange : This is a great platform to explore and share your knowledge with the community.

Partner Learning Camp : This is only available for Salesforce Partners that includes the following courses:​​

• Salesforce Data Cloud (fka Customer Data Platform)​​

• Marketing Cloud Personalisation (fka Interaction Studio)

• Marketing Cloud Intelligence (fka Datorama)

• Advanced Cross Channel

• SFMC Certification Fast Path

Most of the Community blogs, videos, webinar, and repositories can be accessed at SFMC-curated site (Curated by Zakaria El Jazouli ).

Marketing Cloud Developer Group Resources by Matt Cameron

Hands-on SFMC by Tim Ziter

Resources by Guilda Hilaire :

• Marketing Cloud Resources

• Data Cloud (fka Customer Data Platform)

• SSJS

• REST & SOAP API

• AMPscript

• For Developers

• 10 Commandments to a successful migration 

Book/eBook :

• Automating Salesforce Marketing Cloud  by Greg Gifford and Jason Hanshaw

• Design Architecture Principles for Marketing Cloud by Eliot Harper

• Salesforce Data Cloud Architect’s Handbook by Eliot Harper

Implementation Series by Trailblazing Together

Architecture and Implementation Strategies Series by SFMC Trailblazers

Marketing Cloud Bootcamp by Singapore Marketer Group

Recommended Articles :

• HowToSFMC Scriptmas 2021 , 2022 & 2023 : A collection of SFMC scripts, tips, hacks and workarounds

• Top 10 Marketing Cloud Mistakes (and How to Avoid Them) & 10 ways to secure Marketing Cloud by Eliot Harper

• Monitoring Transactional Emails in Marketing Cloud by Pato Sapir

• SQL Segmentation And Its Many Methods of Madness by Greg Gifford

• Securing CloudPage Forms in Marketing Cloud Engagement:

  • ​Google reCAPTCHA by Ivan Razine

  • Cloudfare Turnstile by Sebastian Pastuszka

Slack Channels :

• HowtoSFMC​​

• Email Geeks

• MC Learning Camp

Marketing Newsletter :

• Salesforce 360 Highlights​​

• SFMC Stack

Trails on Trailhead :

• Administer Marketing Cloud​

• Get to Know Marketing Cloud​

• Content Builder

• Create and send targeted emails with Email Studio

• Manage Marketing Cloud Account

• Manage Campaigns with Journey Builder

• Advance Your Marketing Strategy with email personalization, reporting, and design

• Developer Trail

• Measure Marketing Impact

• Integrate Marketing Cloud with Salesforce CRM

• Code with AMPscript

Modules on trailhead :

• Marketing Cloud Basics

• Marketing Cloud Products

• Email Studio​​

  • Basics​

  • Email Creation and Sending

  • Email Marketing Strategies

• Content Builder

  • Basics​

  • Features

  • Content Creation

  • Create & Send Email

• Journey Builder

  • Basics​

  • Customer Journey Basics

  • Customer-Centric Data Strategies

  • Create & Send Message

• Mobile Studio

• Contact Builder

• Automation Studio Activities

• Audience Segmentation

• Contact Management

• Send Management

• Personalized Email Marketing

• Email Send Speed Optimization

• Marketing Cloud Resources

• Marketing Cloud Security

• Transactional Messaging

• Interactive Email forms

• Intelligence Reports

• Discover Personalization

• Einstein​

  • Email and Web Recommendations

• Developer Basics

• Programmatic Languages Basics